LEGO System: A tool to think with

  LEGO play, I have learned, is one of the most powerful ways to unlock curiosity, imagination, creativity and learning. It draws strength from a system whereby you don’t need to know each individual brick, to intuitively know how you can fit them together. Moreover, the bricks can be put together and taken apart by…

Celebrating LEGO fan creations on Rebrick.com

Image credit: Mike Doyle Mid-December saw the launch of a long-awaited new addition to how we at the LEGO Group collaborate with our amazing fan community. Rebrick.com is the name of a fantastic new site that aggregates all the wonderful LEGO fan creations in one place, making what is often hard to find visible to…

Why I did an MBA

  As 2011 finally drew to a close and the New Year now beginning, I am looking forward to finishing my last module of the TRIUM Executive MBA program in New York, starting in a few days time. 2011 was quite an undertaking, combining full-time work with studies, and in the last two months, courtesy…

The art of mastering your craft

  There is something magical about doing something for its own sake, and taking pride in doing it really well. Some weeks ago I was doing a talk to design students and we ended up discussing how difficult this can be, when many tools designers and creatives rely on, are developing at such breakneck speed….

Consumer Driven: finding the right consumer-centered innovation methods

Over the past years I have been invited to speak at many conferences about consumer-centered innovation methods, and how we at the LEGO Group tap into our community of fans when developing new products. There is an increasing interest in this subject, as companies realise that it is often especially lead users who are significant…

Make your LEGO wish come true

Originally a site in Japanese only, Cuusoo means “wish” in Japanese and the name of a great concept for crowdsourcing product ideas. The site is a veritable treasure trove of ideas suggested by users, where others vote on the ideas by committing to buying it should the product get produced.   The LEGO Group has…

Why experience design is important

  Seth Godin makes an excellent point in his post, that marketeers all too frequently make the mistake in thinking to grow their business they need to move from selling nuts to squirrels to convincing dolphins nuts are delicious. Worldview changes three things: attention, bias and vernacular. Attention, because we choose to pay attention to those things that…

If in doubt, make something!

  Quite a few interesting things have happened recently that make me think there is more to this than meets the eye. Hear me out. On one hand we are and have been excited by all things social media, online, new ways of interfacing with media (think Iphone and Ipad) and so on. It is…

Drive – the surprising truth about what motivates us

  An excellent book by Dan Pink, this follows nicely after my previous post about Creativity as a basic human need. Of course, if you like things short, the best way to enjoy this book in less than 10 minutes is to watch this excellent RSA animation of Dan’s talk.

Creativity as a basic human need

  Picasso is quoted as having said that “every child is an artist” and I would agree, the challenge is how to remain one when you grow up. What is particularly troubling is all the talk about creative people, like they are somehow a class of their own and different from the rest of us….

Defining leadership

Recently I was asked to write an essay about how I define leadership, and how I live this out in my daily life. While I find the subject endlessly fascinating I have also come to realise that there are about as many definitions of what leadership is as there are people in the world. Equally, many things associated with leadership are also intrinsic – actions we do either consciously or unconsciously, and they end up defining us as individuals and subsequently also our style of leadership. Thus here is but one view, and I hope it will inspire you to share some of your thoughts on this too. For me leadership consists of 4 elements that are inter-dependent: The first two are about self-leadership in terms of doing the right things as well as doing things right, and the second two are about leading others, where for me defining the vision or direction is one, yet almost meaningless without its companion, empowering others…