• Re-imagining learning in the 21st Century through play

    Last week I had the privilege to join the leading lights from the field of play, learning, child development and creativity gathering in the sleepy town of Billund, home of the LEGO Group and the LEGO Foundation, and dedicating three days to re-defining play and re-imagining learning. The Conference this year sought to make a break with… Continue Reading

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  • Celebrating LEGO fan creations on Rebrick.com

    Image credit: Mike Doyle Mid-December saw the launch of a long-awaited new addition to how we at the LEGO Group collaborate with our amazing fan community. Rebrick.com is the name of a fantastic new site that aggregates all the wonderful LEGO fan creations in one place, making what is often hard to find visible to… Continue Reading

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  • Make your LEGO wish come true

    Originally a site in Japanese only, Cuusoo means “wish” in Japanese and the name of a great concept for crowdsourcing product ideas. The site is a veritable treasure trove of ideas suggested by users, where others vote on the ideas by committing to buying it should the product get produced.   The LEGO Group has… Continue Reading

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  • The full value of lead-user innovation

      Last week I had the pleasure to be at the Front End Innovation Europe conference, to give a key note on moving towards an eco-system of value creation with consumers. An interesting subject inviting speakers from a range of industries, this was bound to be a fascinating session. Prior to the conference the speakers… Continue Reading

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  • Visions of the Future: Understanding Trends

      Back to that time of the year again, I’m busy collaborating with people across the company and externally to pull together insights and inspire a new bout of business development for next year. It’s a fascinating subject, mapping the competitive landscape around any company, because some things you can control and knowing about them… Continue Reading

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